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GMAT Essay Topic 467 - The following is from a campaign by Big Boards, Inc., to convince companies in River City that their sales will increase if they use Big Boards billboards for advertising their locally manufactured products. "The potential of Big Boards to increase sales of your products can be seen from an experiment we conducted last year. We increased public awareness of the name of the current national women's marathon champion by publishing her picture and her name on billboards in River City for a period of three months. Before this time, although the champion had just won her title and was receiving extensive national publicity, only five percent of 15,000 randomly surveyed residents of River City could correctly name the champion when shown her picture; after the three-month advertising experiment, 35 percent of respondents from a second survey could supply her name." Discuss how well reasoned . . . Etc.


The argument is seriously flawed because it makes dubious assumptions and offers unreliable evidence. It claims that the marathon champion Score: 5.5 September 29th, 2016 by findscore.com
The argument is seriously flawed because it makes dubious assumptions and offers unreliable evidence. It claims that the marathon champion successfully enhanced its reputation in the city with thre... Read more
Big Boards Impact Score: 4.5 September 6th, 2014 by findscore.com
Big Boards company claims that advertising in big boards will increase the sales of companies. This argument is flawed because it relies on unfounded evidence to reach a conclusion that is not supp... Read more
467 Big Board Score: 5 December 8th, 2011 by findscore.com
The argument claims that in order to increase sales of your products one should use Big Boards advertising billboards. The claim supports its position by providing results of experiments that took ... Read more
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Billboards – effective tool for increasing sales? Score: 5.5 January 14th, 2010 by findscore.com
The author here argues that by using big boards as an advertising medium, the companies can increase their sales. This is supported by evidence which clearly shows that the National women s champio... Read more
The next solar eclipse of this kind is estimated to occur in the next century on June 13, 2132. While Score: 5.5 July 21st, 2009 by findscore.com
The next solar eclipse of this kind is estimated to occur in the next century on June 13, 2132. While many have been waiting for this once-in-a-lifetime phenomenon, spirits may have been dampened b... Read more
In the above argument, the author concludes that in order to increase the sales of companies in River City, Big Score: 4.5 April 25th, 2009 by findscore.com
In the above argument, the author concludes that in order to increase the sales of companies in River City, Big Boards billboards advertising will help them alot. The author's line of reasoning is ... Read more
big boards Score: 4.5 December 15th, 2008 by findscore.com
In an advertising experiment, Big Board, Inc. displayed the name and picture of a. little-known athlete on several of its local billboards over a 3-month period. Because the experiment increased re... Read more
Big Boards advertisement claim Score: 4 June 18th, 2008 by findscore.com
Big Boards, Inc. claims that it has the potential to increase sales of your products and that is demons demonstrated by an experiment which they have conducted last year. This claim falls weak if w... Read more
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Regarding Big Boards Inc claim Score: 4.5 October 28th, 2007 by findscore.com
The argument given that using Big Boards billboards for advertising locally manufactured products by companies will increase there sales is not entirely logically persuasive,becasue it doesn't take... Read more
Billboards, the best advertising mean? Score: 5.5 March 9th, 2007 by findscore.com
The argument presented in the above advertising campaign is not entirely convincing and leaves space to many questionable issues. The basically fault is the assumption that just because the billboa... Read more
argument57 Score: 5 September 11th, 2006 by findscore.com
The recommendation endorsed in this argument is that River City should use Big Boards billboards to increase sales. To support the recommendation, the arguer cites an experiment Big Boards conducte... Read more
The above article seems to be good Score: 4 September 8th, 2006 by findscore.com
The above article seems to be good, but when you reread it carefully you will find that it omits some paramount items which are crucial to the conclusion. First, after the champion won her title, d... Read more

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