Post Essay It's a good idea to prepare your essay in a word processor and paste [Ctrl+V] it here. Please save a copy for your own record before submitting. Please complete the required fields. Your Name Topic 464 - The following appeared in an Excelsior Company memorandum. "The Excelsior Company plans to introduce its own brand of coffee. Since coffee is an expensive food item, and since there are already many established brands of coffee, the best way to gain customers for the Excelsior brand is to do what Superior, the leading coffee company, did when it introduced the newest brand in its line of coffees: conduct a temporary sales promotion that offers free samples, price reductions, and discount coupons for the new brand." Discuss how well reasoned . . . Etc. Your Email Post Title Type the following word in the box below: findscore.com Post Category Please select a category.. GENERAL GMAT GRE IELTS TOEFL Post Content Human verification: leave this field empty.