Coke vs Coffee

The business plan of the above financial consulting firm claims that the firm should transfer its investments from Cola Loca to Early Bird Coffee based on certain study results. The studies suggest that consumer’s consumption of coffee will increase from age 10 through age 60 and consumption will remain high even after 60 while consumption…

The Fans Model Impacts on the C2C business Model in China

The introduction of this essay contains three parts: definition, operation and development of Fans Model and C2C. C2C e-commerce is a professional term, it means that consumers’ behavior between individuals on the internet. The first character ”C” refers to the consumer, because the consumer is the English word Customer (Consumer), and the second character“2” is…

false reasonning line

Merely based on the dubious assumption and the unfounded evidence,the arthor concludes that the best way to broaden the customer group for the Excelsior brand is to imitate what the leading coffee company did in the past.To substantiate the argument,the author indicates that the company established its own brand and gain a plenty of the…

Consumer behavior

At first glance, the argument of the author seems to be somewhat appealing, while a close examination will find how groundless it is. The author concludes that the retail sales of the department stores will increase within the next decade. Moreover, these stores should replace some of their products to attract the middle-aged consumer. To…

corporations

Corporations dominate almost every field of human activity nowadays. The number of oligopolistic markets increases year by year, markets where a small number of big companies provide the whole supply. Therefore, the impact of such comapnies on society is huge not only in terms of producing products and creating workplaces, but also in terms of…

Consumer-caused environmental problems

Environmental problems are among the main concerns not for only governments, but also for local authorities like city councils nowadays. The problem with consumer-generated waste has especially become urgent in the twenty-first century. Different policies have been developed and implemented in order to lower the possibilities of consumer-caused environmental disasters. Limiting the amount of trash…

First Attempt in the site

In the recent years there has been a drastic increase in the number of private businesses producing consumer goods.But not all businesses provide quality products.Most private businesses compromise on the quality to reap huge profits.The quality of such goods can be ensured only through voluntary efforts of the private businesses. The government creates many rules…